Pride in London has announced that it will return to the capital on Saturday 3 July 2027, after more than 1 million spectators attended this year’s event.
2026 saw around 1.8 million spectators and 25,250 parade participants – including Attitude’s own team – take to the streets of London in support of the LGBTQ+ community.
The not-for-profit organisation said that more information about parade applications, stages, volunteering and participation would be announced over the coming weeks and months.
Pride in London returns for 2027 after excellent 2026 event
Pride in London 2026 took place on Saturday 4 July under its new campaign, “Many Voices. One Front”, highlighting the importance of intergenerational unity.
The free-to-attend event saw a range of performers and speakers take to six different stages across the capital, with each bringing a different aspect of the community to the city.
headlined the Trafalgar Square stage, alongside Gossip’s and rising star , with several speakers uniting for one cause: love.
Attitude’s march at Pride in London
PEUGEOT and Attitude had the honour of marching together for the first time at Pride in London last year, following the 2026 PEUGEOT Attitude PRIDE Awards Europe, supported by British Airways.
Among those walking in the group were previous and current Attitude Pride Awards winners, including , 2025 Pride Awards honouree Jonathan Blake of Lesbians and Gays Support the Miners, and actors , and , among others.
The day felt bittersweet as Pride in London 2026 came amid growing concern over trans rights, rising anti-LGBTQ+ hate crime and the continued loss of queer venues across the capital and beyond.
Sadiq Khan on the trans community and allyship
Speaking to the day of, Mayor of London sent a message to those in positions of power, who have the ability to shape the future of the LGBTQ+ community.
“My message to all of us in leadership positions is not to use the trans community as a political football. The amount of stigma this community faces is unacceptable.”
“That’s one of the reasons why allyship is incredibly important. The theme of this year’s Pride is ‘Many Voices, One Front’, and we’ve got to recognise LGBTQIA+ communities all sticking together through allyship.”